Shell celebrates success with Ducati

The success story began in the very first year of collaboration when the
legendary World Superbike rider Carl Fogarty won the 1999 Riders’ title on
the Ducati 996, protected by Shell Advance Ultra 4 racing oil. In 2001, this
feat was repeated by the Australian rider Troy Bayliss on his Ducati 996
Testastretta. Two years later, Ducati extended their racing programme to the
MotoGP Championship, while Shell introduced Ducati Corse to V-Power fuel
to complement its Shell Advance lubricant. This first season of combined
World Superbike and MotoGP competition went far better than expected. In
World Superbikes, Neil Hodgson won the World Superbike Riders’ title on the
all-new Ducati 999 and Ducati won the World Superbike Manufacturers’ crown
for the first time. Over in MotoGP, the Ducati factory team finished in a very
respectable second place. Two more World Superbike Riders’ crowns were
added to the Ducati Corse trophy cabinet in 2004 and 2006 by James Toseland
and Troy Bayliss, and then in 2007, the Ducati MotoGP team took home all
three World Titles (riders’, manufacturers’ and team), becoming the first non-
Japanese manufacturer to win the premier class for 30 years. The Riders’
crown was taken by Casey Stoner, who at only 21 was in his debut season for
Ducati.
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